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One District One Product (ODOP): Who Qualifies and What You Get

Learn how small businesses and artisans can access branding and marketing support to promote their local specialty products.

The One District One Product (ODOP) scheme is designed to support the development of unique products that are specific to particular districts.

Who it's for

This scheme is for artisans and small businesses that produce items recognized as local specialties within their specific districts.

What you get

If you qualify, you can receive support to help grow your business. This includes assistance with branding your products, marketing your goods, and help with promoting your products for export to other markets.

What it costs you

There is no cost to participate in this scheme. It is free, though you will need to complete a registration process.

The catch to know

The scheme does not cover every product made in your area. It focuses only on specific products that have been officially identified by your local district administration.

How to apply

  1. Check with your local district administration to see if your specific product is listed under the scheme.
  2. Prepare your business details for registration.
  3. Complete the registration process through the official website.

https://odop.gov.in